Chapel Street, South Yarra

As the name suggests, South Yarra is on the southern bank of the Yarra River and its location gives the suburb an upmarket feel. The South Yarra stretch of Chapel street is the most upmarket of the three suburbs. The high-end fashion stores and boutiques are clustered around South Yarra. Cultural hub The Jam Factory, which screens the Queer Film Festival, is located on this stretch of Chapel street,